by Chris Franks | Dec 21, 2022 | Uncategorized
Creating a new eCommerce brand is difficult; making it to year three is almost impossible. The brands who do survive for 3+ years have proven their worth and have likely found some advertising tactics that work well for them. If you’re a 3+ year business heading into...
by Chris Franks | Dec 9, 2022 | Uncategorized
How Facebook stole Christmas. Picture this: It’s early December and you’re a small hemp/CBD supplier. Having succeeded with Facebook advertising in the past, you eagerly begin ramping up your ad spend to prepare for the Christmas rush. You crunch the numbers and...
by Chris Franks | Nov 30, 2022 | Uncategorized
Marketing a new successful eCommerce business takes patience. You probably won’t strike gold with your first campaign (or your second). But over time, you’ll learn what strategies works for your business. After all, you’re doing something really...
by Chris Franks | Nov 2, 2022 | Uncategorized
A mature website is an intuitive and easy-to-use, with just the right amount of content on each page. But how do you know if your website is mature? Start by using Google Analytics and Hotjar to track activity on your website (see previous blog for more info how to...
by Chris Franks | Oct 26, 2022 | Uncategorized
Paid advertising is the land of murky waters. This is not for the faint hearted, and it’s not for those who don’t want their assumptions challenged. But as the saying goes, “Nothing ventured, nothing gained.” This is often the point where we as growth marketers can...
