by Chris Franks | May 14, 2020 | Growth Marketing
Hannah Bink, the Director of Partner Marketing at Scaled Agile talks shop with CleverFunnel CEO Chris Franks. A Boulder, CO-based that is the provider of SAFe®, the world’s leading framework for enterprise agility. Hannah manages marketing for the Scaled Agile...
by Chris Franks | May 8, 2020 | Growth Marketing
Goodbye Neiman Marcus, J. Crew, and what’s sure to be a whole lot more of really irrelevant brands that are filing for bankruptcy this week. Other than being thirty years younger and 100k poorer than their target demographic, I have nothing personally against these...
by Chris Franks | Apr 18, 2020 | Growth Marketing
Take a look at your blog. Does it adequately cover all the topics relevant to your brand in a coherent, organized fashion, or is it a chaotic, intermittent blathering of random bullshit? I mean, we’ve all been there: No inspiration for days, and then...
by Chris Franks | Mar 13, 2020 | Growth Marketing
Now now, before you get all up in arms that we’re inciting a riot or encouraging physical harm to others, we are not talking about *actual* violence. In the World of digital marketing there are a few “taboo” or no-no’s that we all try to follow. One of those is not...
by Chris Franks | Mar 9, 2020 | Growth Marketing, Marketing Lore
Does it seem like more and more advertising campaigns are targeted to buildings and logos rather than actual people? Traditional B2B marketing practices place a bizarre emphasis on designing solutions for either a brand’s image or a corporate logo. After all,...
by Chris Franks | Dec 5, 2018 | Growth Marketing
Happy Repeal Day, Sinners! What was once called the great experiment, turned out to be a great flop. Prohibition was intended to free society of the evils of drinking and fix the issues plaguing the once great American freedom land. And, it was a noble cause. As the...
