In Data We Trust


De-risk your marketing investment to drive insights that create real results.

We Turn Your Data into Winning Strategies

Concept Validation

We help you know before you build. We confirm market interest in your product and deliver what your audience wants.

Business Intelligence

We turn data into actionable insights. We inform your decisions and empower your strategy without hesitation.

Objective Answers

We take the guesswork out of marketing campaigns. We provide data that gives you answers, not opinions.

I could write a witty quote full of my thoughts from some guy with a C-suite title, but those would just be opinions. Instead, let’s stick with data.

Chris Franks | CEO, CleverFunnel

Don't assume. Know. Grow your company with data.

Impact Stories

CleverFunnel used data driven insights to transform these companies to make intelligent, data driven decisions. Read their stories.

Dark Branding: How to market-test a bold new approach without risking backlash for a Fortune 500 brand.

By implimenting Dark Branding techniques, CleverFunnel was able to determine what positioning is best - and worst - recieved by the molson Coors customer base.

The Challenge

Molson Coors had created a product that could be game-changing, but might also ruffle some feathers with loyal beer-drinkers. The project also needed to be kept secret from the public in case competitors caught wind. How do you test your brand positioning while still keeping your project under wraps?

The Solution

Dark Branding. This meant creating an entirely new company along with all social media, website and ad campaigns. This let us test anything and everything we wanted in order to find answers.

The Results

By learning what consumers really care about in their product before taking a new innovation live, Molson Coors was able to effectively mitigate the risk of backlash and stack the deck in their favor before launching the product.

How to gain market share when you're up against Amazon's market dominance.

Instead of swimming against the current in the B2C app space, CleverFunnel found a blue ocean where this client could corner the market.

The Challenge

With Amazon's Audible product dominating the mainstream market, how can we gain market share while maintaining CPA that doesn’t gouge your margins?

The Solution

Through a series of market tests and a novel approach to audience data analytics, CleverFunnel developed a scalable strategy to drive cheap downloads in an undersearved market.

The Results

The extensive testing done by CleverFunnel helped identify new markets for our client to expand into. We were able to drive new downloads of their mobile app and beat the client's aggresively low Cost Per Download goal.

Cleverfunnel helped an energy tech company identify new market opportunities.

A unique, customized approach to location testing gave SolSpec a clear answer into where their services were needed most.

The Challenge

SolSpec was suffering from what we call “the big room problem.” They could see opportunity in every direction, but could not find a way to choose which direction to take their brand.

The Solution

CleverFunnel identified several geographic that held potential for expansion. We then ran a top-of-funnel campaign to potential customers, testng against a variety of problems that SolSpec was capable of solving.

The Results

CleverFunnel identified a surprising new market for energy tech - Alaska. To validate these results, Solspec took a trip to Anchorage. Based on the overwhelming results they saw, Solspec announced they would be opening a new office in Alaska.

Our award winning e-book outlines the methods used by high-growth companies to translate marketing data into market-dominating strategies.

The Science of Growth Marketing

See how to set up systematic and growth-focused tests to propel your company forward.

Data is Transformative.

See how these people utilized data to change their businesses.

Navigating through the data driven and question orientated process that the Clever Funnel team leveraged was just the thing Ascendeur needed. The best thing is it only took a month before I started getting answers.

Jacoudy James


I love working with the team at CleverFunnel.

They are expert problem solvers who enjoy a challenge and deliver results.

Jason Doherty

Field Squared

The CleverFunnel team worked closely with me to understand what my needs and goals were, and built a digital marketing campaign that did something no one else in my industry was doing.

Julia Marvin

Julia Marvin for City Council

Contact CleverFunnel

In today’s world it’s always a good idea to get tested often. Let CleverFunnel make sure you have the insights you need to make intelligent decisions.

Follow Along With our insights on the Data Transformation Journey