by Lisa Bongiovanni | Aug 7, 2018 | Blog Posts
Why We Adopted Agile Methodology and Why You Should Too Let’s face it. The quarterly or, god forbid, yearly planning that marketing departments have done for decades is a terrible model. It starts with an all-knowing CMO (don’t get us started on that), typing up a...
by Chris Martinez | May 2, 2018 | Blog Posts, Growth Marketing, Marketing Lore
If you haven’t noticed, long-winded analogies are sort of what we do here at CleverFunnel. My last post compared the way business leaders consider their marketing stack to the way that Broncos fans regard any team other than the Broncos in Denver. Well, in a...
by Lisa Bongiovanni | Jan 4, 2018 | Blog Posts, Growth Marketing, Marketing Lore
I find that the more I write for the CleverFunnel blog, the more I reflect on my previous marketing roles. That is to say, I think about the way I used to do things in previous marketing positions, and I just roll my eyes at how absolutely ridiculous a lot of it was....
