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The Cost of Laziness in AdWords

The Cost of Laziness in AdWords

by Chris Franks | Sep 8, 2017 | Blog Posts, Case Studies, Marketing Lore

Have you ever tried gardening? If you’re a city-slicker like me, the idea of growing my own vegetables seems about as foreign as asking me to order the meatballs at IKEA in perfect Swedish — I could try it, but I’m sure I’d just get some...
When is it Time to Pull the Plug on Your Marketing Campaign?

When is it Time to Pull the Plug on Your Marketing Campaign?

by Chris Franks | Jun 16, 2017 | Blog Posts, Marketing Lore

We’re only human, and we crave instant gratification. I’ve found that this is excessively true when it comes to owners of companies in regards to their marketing budgets. You pump a certain percentage of revenue into getting your product into the world, so...

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