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Is There a “Best Time” to Send a Marketing Email?

Is There a “Best Time” to Send a Marketing Email?

by Lisa Bongiovanni | May 26, 2017 | Blog Posts, Marketing Lore

There Is No “Best Time” The “best time” is an illusion.  I can already hear the naysayers and old timers getting ready with their ancient pony express data telling every marketer that Tuesday and Thursday afternoons are, statistically, the best...
Email Marketing – The Good, The Bad, and the Ugly

Email Marketing – The Good, The Bad, and the Ugly

by Lisa Bongiovanni | Apr 18, 2017 | Blog Posts, Marketing Lore

When it comes to digital marketing, there’s not much that makes us more anxious than the moment just before we launch an email campaign. Is everything set up correctly? Are all my UTM parameters in line? Is that really how you spell “punctual”? While...

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