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Shart Week: How Shark Week Crapped Its Pants, and What Marketers Can Learn From It

Shart Week: How Shark Week Crapped Its Pants, and What Marketers Can Learn From It

by Lisa Bongiovanni | Jul 25, 2018 | Blog Posts, Marketing Lore, News

About once a year, the CleverFunnel team gets together and sees what ways we can force metaphors with popular cultural events. This time? It’s the ever-popular Shark Week. Here’s how it happened: Lisa announced to everyone that it was important that we go...

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