Kickstarting Product Sales
BenchSentry launched their new smart secure delivery box as an unknown competitor in a budding market. They needed to jumpstart sales quickly while simultaniously creating a scalable sales engine.
As a high-value product with a use case specific to homeowners who shop online, targets had to be made aware of the solution, educated on the use case, persuaded to purchase, and guided to conversion.
After testing creative approaches and understanding what worked best, CleverFunnel utilized several advertising channels and sequential messaging to guide targets through a user journey from awareness to sales.
BenchSentry’s sales began to take off in the third week of enegagement with CleverFunnel, eventually increasing tranactions and revenue by over 400%.
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